This is a two-part marketing collaboration leading up to Black Friday/Cyber Monday + the holidays in December.
HOW TO GET STARTED:
- discuss your promo bundle (we encourage pairing both PART 1 + PART 2 together to get the most effective marketing).
- ship needed product(s) + gift card for giveaway
ASAP to ensure enough time for content creating + full marketing strategy
- discuss payment + payment methods
LET'S DO THIS
THE NEXT COUPLE WEEKS MARIAH WILL BE FINDING BRANDS FOR EACH GIVEAWAY CATEGORY THAT SYNERGIZE BEAUTIFULLY TOGETHER! THEN THE CONTENT CREATION, DAILY PROMO, BLOG POSTS, GIVEAWAY PREP BEGINS!
BLACK FRIDAY + CYBER MONDAY
UPDATES ON SALES
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*with enough requests + products sent in time
THE PERFECT PREP
The most successful marketing campaigns have started off with a base layer of mystery! Mystery is the glue!
Subtly making the product known + increasing it's exposure over time. This not only makes the promo natural (win!) but the audience receives the marketing better because they are needing answers to the mystery!
Part 1 is fundamental to Part 2
HOLIDAY GIVEAWAY + GIFT IDEAS
WHY A GIFT CARD
- the winner can get something they love
- the winner will need to browse the entire site to find something to purchase using their gift card which will get them to better know your brand + what your store has to offer
- this leaves the option open for them to spend above the gift card amount which makes for an additional sale for the brand
- your brand gets lots of giveaway promo even if they don't spend the full gift card amount which can save you money instead of the usual product giveaway model
CONSISTENT INSTAGRAM STORIES
GIVEAWAY ORGANIZER + HOST
through instagram reels
PERSONALIZED IG REELS
REGULARLY ANSWERING DMS
your mini representative - answering or forwarding any questions
HOLIDAY GIFT GUIDE
During the holiday season social media is going to be flooded with marketing content more than ever!
MAKE SURE YOUR BRAND IS FRONT OF MIND THIS SHOPPING SEASON!
DON'T WASTE YOUR
MONEY ON ONE-TIME POSTS!!
Unpopular opinion but the most effective marketing is that which works off the concept that the quantity of marketing is more important than the quality of the marketing. While we love quality what this principal tells us is that the greatest reward comes from consistent content.
TELL ME MORE
One-time posts are NOT going to work during the holiday season when brands are pumping out content!
FOR YOUR MARKETING TO BE EFFECTIVE IT NEEDS TO BE CONSISTENT + ABUNDANT!
Potential clients will not always scrolling at the most convenient times...
They are scrolling at work, while chatting on the phone, while waiting in line at the grocery store...
They might want your product in those moments.. maybe even 'SAVE' it or screenshot it but a majority of the time when they come across marketing content they are not readily available to purchase.
Mariah's HOLIDAY COLLABORATION provides the abundance of content needed to bring the brand more awareness, create the 'want', remind the customer 'why' they want + then remind them to actually purchase.
The FULL phase of marketing from start to finish!
KNOW A BRAND THAT WOULD WANT TO GET INVOLVED?